How long does a review take?

Google says review requests typically take 3–7 business days. You get an email when the review is complete.

Can I request a review during the warning period?

Yes. Google allows one courtesy review during a 7- or 28-day warning period. If any issue remains, the account stays warned and is reviewed again at the end.

Can anyone guarantee reinstatement?

No. Google makes the decision. Be wary of services that promise it.

Google Merchant Center: Account suspended · Your account is suspended · Account warning

Your Merchant Center account is suspended: what to do first

What Google's message means

A suspension means none of your products show on Google. It usually follows a warning period of 7 or 28 days, but for egregious policies Google suspends immediately.

Why it matters

Every day suspended is lost Shopping traffic, and each failed review can lengthen the cool-down before you can ask again. Fix first, then request one review.

Common causes on Shopify

A warning period ended with issues unresolved (Misrepresentation, price or availability accuracy, policy issues).
An egregious policy was detected (circumventing systems, counterfeit goods, unacceptable business practices, unauthorized pharmacies), which suspends without warning.
Linked accounts or a shared payments profile with a suspended account.

How to fix it

1Find the exact policy: Needs attention → View setup and policy issues, and the suspension email. Misrepresentation, price or availability accuracy and contact details are common reasons.
2Fix everything that policy covers, on the website and in your product data, not just the examples Google sent.
3Make business name, address, phone, email, shipping and return policies consistent between your website, Merchant Center and your payments profile.
4Complete identity verification if asked, and make sure your product data source isn't empty.
5Request a review (I fixed the issue → Request review). Google says reviews typically take 3–7 business days. You get an email when the review is done; there's no guarantee of reinstatement.

In Shopify: You can also request a review from Shopify: Sales channels → Google & YouTube → Settings → Request review.

How to stop it coming back

Act on warning emails during the warning period; Google allows a courtesy review then.
Monitor account-level issues daily, not only when products disappear (FlagClear Pro does this).

Common questions

How long does a review take?: Google says review requests typically take 3–7 business days. You get an email when the review is complete.
Can I request a review during the warning period?: Yes. Google allows one courtesy review during a 7- or 28-day warning period. If any issue remains, the account stays warned and is reviewed again at the end.
Can anyone guarantee reinstatement?: No. Google makes the decision. Be wary of services that promise it.

Official help pages

Want to catch this before Google does?

FlagClear watches your Merchant Center every day, explains each issue in plain English and suggests Shopify fixes you approve first and can undo. We're opening store connections in stages: join free and your first scan runs as soon as your store can connect.

Join free

Google's wording and requirements change from time to time; always check the help link shown next to the issue in Merchant Center. FlagClear isn't affiliated with Google and can't guarantee review outcomes or reinstatement.